The Social Media Bible by Lon Safko and David Brake

About the Experts

Lon Safko

Lon Safko, Co-author

Lon Safko is an innovator and professional speaker with over 20 years of experience in entrepreneurship, marketing, sales, strategic partnering, speaking, training, writing, and e-commerce. He is the founder of eight successful companies, including Paper Models, Inc.

Connect with Lon on:

David Brake

David Brake, Co-author

David Brake has been an Editor, Executive Editor, and Publisher for major publishing houses, including Times Mirror, Prentice Hall, and McGraw-Hill. Prior to starting Content Connections in 2002 he worked with scores of authors, publishing several best selling books in the areas of Business, Information Technology, and Science. In today's competitive and unforgiving publishing world, he specializes in helping publishers, and authors via innovative technology.

David Cain

David Cain, Contributing Editor

David Cain is President of one of the hippest, bleeding edge companies in the Web 2.0 space, MediaSauce. David currently authors a weekly column on digital marketing for Current Publishing and routinely addresses audiences on internet marketing technologies. He was also recently recognized as Indy’s Best and Brightest as the Technology Winner.

learn more about David at mediasauce.com

James Burnes

James Burnes, Contributing Editor

James Burnes is Vice President of Development and Strategy for MediaSauce, a national Interactive agency based in Indianapolis, IN. He speaks and consults to businesses and organizations around the country on digital and social media's impact on business and how companies can engage and connect with customers.

learn more about James at mediasauce.com

Contributors

  • Company
  • Person
  • Topic
Company Person Topic
Amanda Vega Amanda Vega CEO, Amanda Vega Consulting Play Podcast
  • Strategy
Benj Arriola Benj Arriola 2007 SEO World Champion Play Podcast
  • SEO/SEM
Alan Levy Alan Levy CEO – BlogTalkRadio Play Podcast
  • Lifecasting
Marc Canter Marc Canter CEO - Broadband Mechanics Play Podcast
  • Strategy
Chris Pirillo Chris Pirillo Geek & Technology Enthusiast Play Podcast
  • Blogging
  • Lifecasting
  • Social Networking
  • Video
John Blossom John Blossom Founder and Author Of Content Nation Play Podcast
  • Publishing
Eric Groves Eric Groves Senior VP, Worldwide Strategy & Market Development - Constant Contact Play Podcast
  • E-Marketing
Adam Broitman Adam Broitman Crayon Marketing, Director of Strategy and Ringleader Play Podcast
  • Mobile
Michael Naef Michael Naef Founder & CEO Of Doodle.com Play Podcast
  • Tools/Apps
Evo Terra Evo Terra CoAuthor – Podcasting For Dummies Play Podcast
  • Podcasting
Bill Jula Bill Jula Founder & CEO Of Fast Pitch Play Podcast
  • Social Networking
Kakul Srivastava Kakul Srivastava General Manager of Yahoo!’s Flickr Play Podcast
  • Digital Media
Gretchen Howard Gretchen Howard Director, Online Sales & Operations for Google AdWords Play Podcast
  • SEO/SEM
Rishi Chandra Rishi Chandra Product Manager For Google Enterprise Play Podcast
  • Tools/Apps
Jody Gnant Jody Gnant Play Podcast
  • Lifecasting
  • Social Networking
John Arnold John Arnold Author of Email Marketing For Dummies Play Podcast
  • E-Marketing
John Pollard John Pollard Founder & CEO of Jott Play Podcast
  • Tools/Apps
Linh Tang Linh Tang Entrepreneur, Author, and eCommerce Extraordinaire Play Podcast
  • SEO/SEM
  • Strategy
Krista Canfield Krista Canfield P.R. Manager – LinkedIn Play Podcast
  • Social Networking
Mark Kingdon Mark Kingdon CEO Of Linden Labs - Second Life Play Podcast
  • Virtual Worlds
Pete Cashmore Pete Cashmore CEO of Mashable Play Podcast
  • Publishing
  • Tools/Apps
David Cain David Cain President – MediaSauce Play Podcast
  • Strategy
James Burnes James Burnes V.P. – MediaSauce Play Podcast
  • Strategy
Michael Gerber Michael Gerber Author of “The E-Myth” And Entrepreneur Advocate Play Podcast
  • Strategy
Angela Courtin Angela Courtin SVP Marketing Entertainment & Content For MySpace Play Podcast
  • Social Networking
Kyle Ford Kyle Ford Director, Product Marketing, Ning Play Podcast
  • Social Networking
Kevin Marks Kevin Marks Technology Advocate, Google – OpenSocial Play Podcast
  • Tools/Apps
Leah Culver Leah Culver Co-Founder, Pownce Play Podcast
  • Micro-Blogging
Robert Scoble Robert Scoble Famous Blogger, Scobleizer, & Author - Fast Company Play Podcast
  • Blogging
  • Micro-Blogging
  • Video
Scott Clough Scott Clough Avid On-Line Gamer Play Podcast
  • Gaming
Francine Hardaway Francine Hardaway Founder Of Stealthmode Partners Play Podcast
  • Micro-Blogging
Stephanie Bryant Stephanie Bryant Videoblogging For Dummies Play Podcast
  • Vlogging
Biz Stone Biz Stone Co-founder of Twitter Play Podcast
  • Micro-Blogging
Vint Cerf Vint Cerf “Father Of The Internet” & Futurist Play Podcast
  • Strategy
Jack Herrick Jack Herrick Founder of WikiHow Play Podcast
  • Wiki
Peter Booth Wiley Peter Booth Wiley Chairman of The Board of John Wiley & Sons Publishing Play Podcast
  • Strategy
Dharmesh Mehta Dharmesh Mehta Director of Product Management for Windows Live Instant Messenger Play Podcast
  • Micro-Blogging
David Treadwell David Treadwell Corporate Vice President of Microsoft’s Live Platform Play Podcast
  • Social Networking
Gary Vaynerchuk Gary Vaynerchuk Host & Founder of Wine Library TV Play Podcast
  • Video
Matt Mullenweg Matt Mullenweg Co-Founder Of WordPress Play Podcast
  • Blogging
Patrizio Spagnoletto Patrizio Spagnoletto Senior Director of Marketing Yahoo! Search Marketing Play Podcast
  • SEO/SEM
Stephanie Ichinose Stephanie Ichinose Director Of Communications For Yelp Play Podcast
  • Social Networking
  • Tools/Apps
George Strompolos George Strompolos Content Partnerships Manager For YouTube Play Podcast
  • Video
Tony Mamone Tony Mamone Founder & CEO of Zimbio Play Podcast
  • Content
  • Publishing

Technical Editors

A variety of social media professionals contributed to The Social Media Bible. The technical editors of the book include:

James Archer, managing director, The Forty Agency, www.fortyagency.com

John Arnold, E-Mail Marketing For Dummies, www.JohnArnold.com

Glenn Batuyong, Social Media Marketing Strategist, www.47ronin.com

Adam Broitman, director of strategy and ringleader, Crayon Marketing, www.amediacirc.us

Stephanie Bryant, author, Vlogging For Dummies, www.mortaine.blogspot.com

James Burnes, vice president, MediaSauce, www.MediaSauce.com

David Cain, president, MediaSauce, www.MediaSauce.com

Steven Groves, CEO, Executive Conversations, www.StevenGroves.com

Francine Hardaway, CEO of Stealthmode Partners, www.stealthmodepartners.com

Jack Herrick, cofounder, WikiHow, www.WikiHow.com

Justin Lacey, senior interactive developer, MediaSauce, www.MediaSauce.com

Don Schindler, digital strategist, MediaSauce, www.MediaSauce.com

Evo Terra, author, Podcasting For Dummies, www.podiobooks.com

Katie Terrell, strategic writer, MediaSauce, www.MediaSauce.com

Amanda Vega, CEO, Amanda Vega Consulting, www.amandavega.com

Joanne L. Zimakas, Expert Transcription , zimakas60@charter.net

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